Resources Library by ANA

RAJAR respondents

A wide range of demographic and other data for the classification and description of listeners is collected as part of the RAJAR audience measurement system in the United Kingdom. In addition to the existing characteristics, users have expressed...

Catalogue: ARF/ESOMAR Worldwide Radio 2001

Authors: John Stockley, Tim Farmer

Company: Ipsos MRBI

April 1, 2001

Re-interviewing in attitude surveys

A previous ESOMAR Paper on domestic energy saving discussed an experimental study in which were tested the predictive values of simple attitude statements. This present paper discusses a second experimental study which aims to test the usefulness of...

Catalogue: Seminar 1977: Social Research

Authors: Pamela Mills, Elizabeth H. Taylor

Company: KANTAR TNS Malaysia

December 1, 1977

Should we trust the oracle?

In the work discussed in this paper, a Delphi forecast that had been made in 1969 was examined in detail. Contributors to this study were re-contacted and asked to review their predictions in the light of their experience in the intervening years...

Catalogue: Seminar 1977: Foresight Or Hindsight?

Author: David J. Kreling

March 1, 1977

Evaluating an ongoing income maintenance programme

A secondary analysis of an unemployment survey in Toronto was conducted for the Canadian Unemployment Insurance Commission. (U.I.C.).The survey was of particular interest to the U.I.C. because it provided data on financial adjustment and job search...

Catalogue: ESOMAR Congress 1975: Quality In Research

Author: Bernard Portis

August 1, 1975